diff --git a/lib/spack/docs/_templates/layout.html b/lib/spack/docs/_templates/layout.html
new file mode 100644
index 0000000000..393cb1ebc1
--- /dev/null
+++ b/lib/spack/docs/_templates/layout.html
@@ -0,0 +1,12 @@
+{% extends "!layout.html" %}
+
+{%- block extrahead %} 
+  <!-- Google tag (gtag.js) -->
+  <script async src="https://www.googletagmanager.com/gtag/js?id=G-S0PQ7WV75K"></script>
+  <script>
+    window.dataLayer = window.dataLayer || [];
+    function gtag(){dataLayer.push(arguments);}
+    gtag('js', new Date());
+    gtag('config', 'G-S0PQ7WV75K');
+  </script>
+{% endblock %}